NFL-CBS: Preseason gm gets 5.8mm viewers, CFB 4.4mm

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4th&long
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NFL-CBS: Preseason gm gets 5.8mm viewers, CFB 4.4mm

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https://profootballtalk.nbcsports.com/2 ... er-review/

>> Those numbers can be compared to all sorts of audience figures from other sports at other times. Here’s a fascinating nugget. The Sunday-afternoon-in-late-August audience surpassed the average audience for each of the five Christmas Day NBA games played in 2021.

Hawks-Knicks at noon ET? 2.924 million average viewers. Celtics-Bucks at 2:29 p.m. ET drew 4.933 million. Warriors-Suns, with a 5:13 p.m. ET tip, got 5.189 million. Nets-Lakers, starting at 8:00 p.m. ET, had 5.753 million. Finally, Mavs-Jazz did 1.519 million.

It’s amazing, really. The Lions-Steelers preseason game outperformed every captive-audience basketball contest on one of the biggest stay-at-home holidays of the year. (Of course, it didn’t help the NBA’s cause that the NFL had a couple of regular-season games on TV that day, too. This year, the NFL will stage three games.) <<

And FOX Big10 games did well - FOX BIG10 4.419M

Granted it was a Pitt QB test and its August will little else on but WOW!
and that was North Western vs Nebraska only... AMAZING. Football Rules.
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