FOX EVP: Mike Mulville tweets on USFL
Posted: Tue Jun 28, 2022 1:04 am
Lots of info out of USFL and Fox today...
>> Michael Mulvihill
@mulvihill79
Look at the rights fee increases earned in the last year by F1, NHL, EPL, MLS. The USFL is already in that class in terms of viewership with room to grow as it gets into more markets.<<
>> Michael Mulvihill
@mulvihill79
Year one has been about proving the USFL belongs on TV alongside well-established spring properties like NHL, EPL, MLS, F1 and others.
Year two will be about growing attendance (and viewership) by getting into multiple markets.<<
>> Michael Mulvihill
@mulvihill79
Look at the rights fee increases earned in the last year by F1, NHL, EPL, MLS. The USFL is already in that class in terms of viewership with room to grow as it gets into more markets.<<
>> Michael Mulvihill
@mulvihill79
Year one has been about proving the USFL belongs on TV alongside well-established spring properties like NHL, EPL, MLS, F1 and others.
Year two will be about growing attendance (and viewership) by getting into multiple markets.<<