Speaking at the VenuesNow Conference in New York, Elevate Sports Ventures chief executive Al Guido has revealed that XFL games will feature premium sideline seating that will give fans a bold new version of a front-row view.
Guido did not announce how how much these seats would cost. As far as safety is concerned, he clarified that “fans in these seats would remain safe.”
Earlier this year, the XFL signed a two-year partnership with Elevate Sports Ventures to help guide and support ticket sales for the league’s eight teams ahead of its launch in February 2020.
Elevate – a joint venture of the San Francisco 49ers, Harris Blitzer Sports and Entertainment, Ticketmaster, Live Nation, and the Oakview Group – will use “data-driven sales and digital marketing strategies and applications” for the XFL.
Guido, who is also the president of the San Francisco 49ers, said if the initiative goes well the National Football League may consider taking it on.